WordPress UX: The Secret Weapon for a Winning Website

By Mitali Purkait Ghosh on April 19, 2024

WordPress is convenient, flexible, and headless. No wonder it reigns supreme as one of the most popular platforms for building an intuitive and good-looking website. While most people focus on the good-looking part with beautiful themes, they fail to address the nicks that keep their site from being intuitive.

At Digital Concepts, we understand the value of stellar looks and seamless design that makes for a phenomenal user experience (UX). That’s why when you outsource WordPress development woes to us, we always go above and beyond to match or exceed your expectations and design a site that becomes part of your growth story.

Best UX practices for your WordPress site:

1. Simple and clean navigation

Navigation should be as simple as possible with fewer items on the menu. When you flood the menu with too many sections and bars, it overcomplicates things and confuses the user. Some argue that simple navigation is not possible for websites with a lot of complex categories like e-commerce sites or law firms.

For the service site naysayers, have a look at ProDataMG or LAA. For the e-commerce naysayers have a look at the simple navigation menu of IraLabel and DoraByPhoenix – both designed by the talented web developers at Digital Concepts. Our work shows why people trust us for customized websites.

2. Mobile optimized

This one’s a no-brainer, isn’t it? In 2024 and beyond, you can’t afford to have a website that isn’t optimized for mobile devices and other handheld electronic displays. When you hire a WordPress developer from Digital Concepts, we don’t just make a responsive website.

Yes, the WordPress website we design for you will have elements, images, and other site components automatically adjusted to the user’s screen size and aspect ratio. And we also test it out extensively and make sure you are satisfied before making it live.

3. Don’t use too many colors

Consistent branding is a very important rule of marketing. Consistent branding also makes for a great user experience when done right. That’s why you should use a snappy color palette and stick to it throughout your WordPress site. For instance, let’s take the case of IraLabel.

The brand had a minimal style with a monochrome color palette and when they outsourced web development they wanted us to create a design that represents their brand perfectly. So, apart from selecting a simple navigation menu, thin fonts, and high-quality images, we also kept the color consistent- monochrome excellence.

4. Don’t shy away from white space

White space has a very important role in design. It makes texts more legible, improves clarity and symmetrical use of white space creates harmony. It’s not just pleasing to the eyes but makes for a great user experience. At Digital Concepts, we embrace white space generously and strategically to tick all those checkboxes. IraLabel stands out even more with white spaces since it has a monochrome color palette.

Conclusion

If you’re looking for a WordPress development company in India, that knows design beyond the visual boundaries, choose Digital Concepts as your trusted partner. We’ll help you craft a WordPress website that not only looks stunning but delivers a phenomenal user experience, and propels your growth story forward. Mail us at sales@digitalconcepts.in with your requirements or click here to know more about our services.

Mitali Purkait Ghosh

Mitali Purkait Ghosh, the Co-Founder of Digital Concepts, brings a wealth of knowledge and innovation to the marketing sphere. Mitali and her dedicated team offer unparalleled expertise in digital marketing and content writing, among other key online strategies.